Advanced Rendering, document conversion and content transformation are terms that are used interchangeably. Although they mean pretty much the same thing, certain professionals and organizations have an affinity for a preferred terminology.
The reason for the different vernacular is based on how the individual organizations perform document and content management processes and use content management technology.
Regardless of how it is addressed, this is an important topic. Enterprise Content Management (ECM) providers talk about it, organizations dealing with huge volumes of documents discuss it and with the influx of big data, there is an elevated interest in it from anyone who is in an industry proliferated with content. And, rightly so. Here are just a few scenarios why:
Enterprises in the life sciences space require Advanced Rendering features like automated insertion of page numbers, headers, footers, tables of contents, and water marks to meet regulatory compliance for submissions
Financial institutions need to merge documents from multiple formats into one standardized format for customer service, internal and external audits and annual reports
Public sector agencies and bodies need high fidelity and faithful renditions of the converted documents for archival purposes to meet FOIA (Freedom of Information Act) and other standards