Adlib Launches Partner Plus Program for Channel Business Partners

Provides Leading Technical, Sales and Marketing Resources to Improve the Experience of Mutual Customers

October 15, 2014 – Toronto. (Source: PRWeb) Adlib, the leading provider of Advanced Rendering document-to-PDF  conversion technology for enterprise organizations, announced today the launch of their Partner Plus program dedicated to their Channel Business Partners. This dedicated new program will improve the overall experience of mutual customers by providing partners with enhanced technical, sales and marketing resources. All Adlib partners – Systems Integrators, Value-Added Resellers and more – will be able to get the tools, training and resources they need to add value for their customers by enhancing their solutions with the Advanced Rendering platform.

“Adlib has a rich partner ecosystem, and we’re delighted to be able to provide them with dedicated resources and training,” says Craig Gleason, Vice President of Sales for North America at Adlib. “We’ve made a strategic decision to work together with our partners and deliver more services opportunities. Through this program we’re able to help our partners expand into new areas of their customers’ business, and grow their revenues through implementation and support services, license and maintenance sales and successful referrals.”

Advanced Rendering is a critical component of many document process solutions – from content capture to archiving to compliance. Organizations require a consistent rendering platform that works for multiple parts of their business. Having a single document conversion system removes the complexity of having to support multiple rendering solutions.  Through industry experience and customer feedback, it’s clear that the complex nature of these projects often requires multiple vendors, project managers, software and tools.  To better meet these complex needs and insure the availability of Advanced Rendering technology across diverse solution sets, Adlib has established this program in order to engage strategic partners and develop additional avenues for customers in life sciences, banking, insurance, energy and other verticals to manage their documents more efficiently. 

“We’re pleased to offer our partners a number of benefits they can take advantage of with this new program, including partner discounts, product sales training, access to Adlib marketing collateral and co-marketing opportunities,” states Irma Avila, Partner Channel Group Manager at Adlib. “In addition, our partners will have access to software licenses, technical training and live partner technical support, plus access to our online partner portal with a Knowledge Base and support ticketing system.”

To qualify for the Adlib Partner Plus Program, potential partners must meet specific eligibility criteria. Partner tier status – either Authorized, Advanced or Premium – will be determined by a mutually agreed on business plan and revenue targets, and will be reviewed on an annual basis.

For more information on Adlib’s Partner Plus program, please visit the Adlib partner page.

About Adlib

By automating the conversion of content, Adlib empowers over 5,500 companies to help them save millions of dollars each year. Seamless integration with leading Enterprise Content Management (ECM), Product Lifecycle Management (PLM) and Workflow solutions enable customers to streamline the rendering and assembly of PDFs within existing business processes. Learn more at


Lucy Ventresca
Director, Marketing Communications